Stop the Start MN

Preying on teens is a huge industry for tobacco companies. This spot shows how Big Tobacco tries to replace their older smokers with the youth of the world. The amazing special effects were done by Baked FX really slams the point home and hopefully, makes teens reconsider the harmful effects of smoking.

Client: Clearway Minnesota
Agency: Clarity Coverdale Fury
Director: Mat Humphrey
Production Company: Baked Studios